Lucid Dreamers | Art Supplies | Branding

Lucid Dreamers art supplies store branding by Atma Studios: logo, brand elements, stationery, store graphics, brand illustrations and brand deck for one of India's largest art supply stores. Retail branding studio in Coimbatore, India.

Lucid Dreamers art supplies store brand: logo of a dreaming woman with flowing hair above coloured pencils, branding by Atma Studios
Lucid Dreamers art supplies store brand: brand incubation slide explaining the name and concept
Lucid Dreamers art supplies store brand: artist painting at an outdoor studio table
Lucid Dreamers art supplies store brand: brainstorming mind map
Lucid Dreamers art supplies store brand: logo ideation sheet of twelve sketches
Lucid Dreamers art supplies store brand: three logo options
Lucid Dreamers art supplies store brand: final logo with the tagline Art is no longer a dream
Lucid Dreamers art supplies store brand: paintbrushes in a glass jar on a desk
Lucid Dreamers art supplies store brand: colours and fonts sheet with red, yellow, blue, purple and teal
Lucid Dreamers art supplies store brand: white logo over a tray of pastel sticks



Stationery Set, Business card and ID cards


Lucid Dreamers art supplies store brand: stationery set with letterhead, envelope, cards and pencils
Lucid Dreamers art supplies store brand: ID card design
Lucid Dreamers art supplies store brand: red T-shirt design with logo
Lucid Dreamers art supplies store brand: hand painting with a watercolour palette


Packaging and shipping boxes design


Lucid Dreamers art supplies store brand: shopping bag designs in red and white
Lucid Dreamers art supplies store brand: product box packaging design
Lucid Dreamers art supplies store brand: courier pouch packaging design


Advertisements and Posters


Lucid Dreamers art supplies store brand: store opening poster reading Biggest Art Store for you, in India
Lucid Dreamers art supplies store brand: street billboard reading Biggest Art Store for you, in India
Store Designs and Elements
Lucid Dreamers art supplies store brand: storefront design on a brick building
Lucid Dreamers art supplies store brand: hanging poster mockup on a concrete wall


Brand Deck Illustrations represent the differentiating factors of Lucid Dreamers from the rest of the art stores in India.


Lucid Dreamers art supplies store brand: brand deck illustrations sheet of ten icons





Credits
Photos: Unsplash
Designer: Eesha K
Branding Ideation: Eesha K

THANK YOU!

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